MARKETING AND PUBLIC OUTREACH MANAGER - 55013979

Requisition No: 856130 

Agency: Department of Transportation

Working Title: MARKETING AND PUBLIC OUTREACH MANAGER - 55013979

 Pay Plan: SES

Position Number: 55013979 

Salary:  $85,850.10 - $111,100.13 

Posting Closing Date: 07/20/2025 

Total Compensation Estimator Tool

STATE OF FLORIDA DEPARTMENT OF TRANSPORTATION

JOB POSTING DESCRIPTION

848 / Communications & Marketing

OPEN COMPETITIVE

SELECTED EXEMPT SERVICE

CONTACT PERSON: Ivette Ruiz

CONTACT PHONE NUMBER: 407-264-3321

CONTACT EMAIL ADDRESS: Ivette.Ruiz@dot.state.fl.us

ANTICIPATED BI-WEEKLY SALARY: $4,069.59

Join FDOT and be part of the team that works as one to improve safety, enhance mobility and inspire innovation in the Florida transportation system.

Our Mission

The mission of the Florida Department of Transportation is to provide a safe statewide transportation system that promotes the efficient movement of people and goods, supports the state’s economic competitiveness, prioritizes Florida’s environment and natural resources, and preserves the quality of life and connectedness of the state’s communities.

Our Vision

As a OneFDOT team, we serve the people of Florida by providing a transportation network that is well planned, supports economic growth, and has the goal of being congestion and fatality free.

The Work You Will Do:

Marketing and Public Outreach Manager -Turnpike Enterprise/Communications & Marketing

This position will contribute to the agency by managing SunPass Marketing efforts, developing marketing and advertising plans, overseeing and managing the day-to-day activities of statewide public outreach efforts for the development and implementation of managed and express lanes

The Difference You Will Make:

Through cooperation, coordination and collaboration among the OneFDOT team, you will be contributing to a strong and empowering culture of TRREC: Trust, Relationships, Respect, Empowerment, and Communication. 

How You Will Grow:

FDOT encourages our team members to grow through engagement, empowerment, training, and professional development.  Through our agency’s learning management system, you have access to hundreds of computer-based training and instructor-led courses. 

Where You Will Work:

Communications & Marketing

N of I-4 on Turnpike, MP 263

Orlando, FL 32835

Annual Salary Range:

$ 85,850.10 - $ 111,100.13

Your Specific Responsibilities:

Reports to the Communications Director for the following activities:

Manages SunPass Marketing efforts including day-to-day management of the Ad Agency consultant contract, development of marketing and advertising plans, completion of all general marketing activities, and development, coordination and review of marketing projects for all toll facilities. Supervise subordinate employee.

Coordinates with SunPass Program Director on SunPass customer materials including, SunPass customer letters, emails, invoices, statements, SunPass website and mobile app, customer service scripts, training materials, and other communications. 

Oversee and manage the day-to-day activities of statewide public outreach efforts for the development and implementation of managed and express lanes.   Directs the coordination of managed lanes public outreach efforts with all Districts.  Assist with reviewing responses to public inquiries regarding express lanes. 

Oversee staff within the office including, identifying work priorities and assignments, maintaining work schedules, motivating employees, ensuring that equipment and training is available, as needed.  Provide periodic annual performance reviews.  Participate in the selection process including screening and hiring consultants.

The Successful Candidate will have the following required Knowledge, Skills, and Abilities:

Knowledge of:

• Transportation planning processes and express lanes

Skills in:

• the use of a personal computer with a Windows Operating System and Microsoft Office applications including Word, Excel and PowerPoint

Ability to:

• prepare marketing plans and tools
• manage multiple assignments and projects efficiently
• work effectively with other people
• communicate effectively in verbal and written formats
• present technical and policy information in non-technical terms in small meetings and in large groups
• oversee and perform project and contract administrative duties
• analyze technical and policy information and formulate conclusions
• prepare project scopes, schedules and budgets
• supervise

SPECIAL REQUIREMENTS: You will be required to provide your Social Security Number to conduct required verifications. Male applicants born on or after October 1, 1962, will not be eligible for hire or promotion in the Career Service, or appointment in the Selected Exempt Service (SES) or Senior Management Service (SMS), unless they are registered with the Selective Service System (SSS) before their 26th birthday, or have a Letter of Registration Exemption from the SSS.

THE FLORIDA DEPARTMENT OF TRANSPORTATION VALUES AND SUPPORTS EMPLOYMENT OF INDIVIDUALS WITH DISABILITIES.  QUALIFIED INDIVIDUALS WITH DISABILITIES ARE ENCOURAGED TO APPLY.  In accordance with Section 110.112, Florida Statutes, and the Florida Department of Transportation’s Individuals with Disabilities Affirmative Action Plan, the agency is committed to ensuring affirmative action and equal employment opportunity for qualified individuals with disabilities.  Upon request and as appropriate, reasonable accommodations to individuals with disabilities may be provided.  Please contact the Florida Department of Transportation’s Human Resources Office at (850) 414-5300 for assistance.  

The State of Florida is an Equal Opportunity Employer/Affirmative Action Employer, and does not tolerate discrimination or violence in the workplace.

Candidates requiring a reasonable accommodation, as defined by the Americans with Disabilities Act, must notify the agency hiring authority and/or People First Service Center (1-866-663-4735). Notification to the hiring authority must be made in advance to allow sufficient time to provide the accommodation.

The State of Florida supports a Drug-Free workplace. All employees are subject to reasonable suspicion drug testing in accordance with Section 112.0455, F.S., Drug-Free Workplace Act.