MARKETING AND SOCIAL MEDIA MANAGER (OPERATIONS ANALYST II) - 76003530

Requisition No: 851058 

Agency: Highway Safety and Motor Vehicle

Working Title: MARKETING AND SOCIAL MEDIA MANAGER (OPERATIONS ANALYST II) - 76003530

 Pay Plan: Career Service

Position Number: 76003530 

Salary:  $50,000.04 Annually 

Posting Closing Date: 05/07/2025 

Total Compensation Estimator Tool

Office of the Executive Director

Communications Office

Career Service (CS) Opportunity

*Open Competitive Opportunity*

To be considered for this position, applicant responses to qualifying questions must be clearly stated within the employment history.  Software systems, actual work experience, and years of employment must be clearly defined, or the application may not be considered for the position. 

Contact Person: Communications Director: Gatlin Nennstiel, GatlinNennstiel@flhsmv.gov  

The Organization

The Florida Department of Highway Safety and Motor Vehicles (FLHSMV) provides highway safety and security through excellence in service, education, and enforcement. With a workforce of approximately 4,500 employees throughout the state, the Department is leading the way to A Safer Florida through the efficient and professional execution of its core mission: the issuance of driver licenses, vehicle tags and titles, and operation of the Florida Highway Patrol.

Our Benefits include

• Paid Parental Leave
• Annual and Sick Leave Package
• Nine Paid Holidays
• State Health and Life Insurance
• Educational Benefits
• Contributory Retirement Plan

To learn more about FLHSMV and why it’s a great place to work, visit our website at: flhsmv.gov/careers.

Duties and Responsibilities

The Florida Department of Highway Safety and Motor Vehicles (FLHSMV) is a state agency that provides highway safety and security through excellence in service, education, and enforcement. FLHSMV’s Office of Communications is seeking applicants for a Career Service Marketing and Social Media Manager. The Marketing and Social Media Manager is responsible for developing and implementing public safety campaigns and social media marketing strategies that reflect the Department’s mission, vision, and values. As the Marketing and Social Media Manager, you will create, curate, and schedule engaging content across various social media platforms to promote community awareness and education, monitor social media channels for audience engagement and respond to inquiries.

Knowledge, Skills & Abilities

• Knowledge of social media platforms.
• Ability to use Microsoft Office products and creative editing (mobile or desktop) programs.
• Knowledge of social media and marketing strategies.
• Ability to compose written communication for statewide public safety campaigns and social media platforms.
• Excellent written communication skills.
• Skill in planning, organizing, and coordinating work assignments in a timely manner.
• Ability to build relationships with stakeholders, partners, and vendors to enhance brand visibility and maximize reach.
• Ability to work with a team to curate content and develop strategies to promote community awareness and education.

Preferred Qualifications

Preference will also be given to applicants who have experience:

• Preference will be given to applicants with experience using My Florida Marketplace, Microsoft Office, Excel, Canva, Hootsuite, Adobe Creative or other mobile or desktop editing programs, and Teams.
• Preference will also be given to applicants with two or more years of experience creating social media content or implementing public safety campaigns for a State of Florida Agency.

General Information

• The elements of the selection process may include a skill assessment and/or oral interview.
• Applicants being considered for employment will be required to submit to a fingerprint-based background investigation, which will include a check of the criminal history records of the FBI.  Fingerprints and associated information/biometrics will be retained in the FBI’s Next Generation Identification (NGI) system and fingerprints may continue to be compared against fingerprints submitted to or retained by NGI.
• FLHSMV employees are paid once a month on the last workday of each month.  All state employees are required to participate in the direct deposit program pursuant to s. 110.113 Florida Statutes.  

The State of Florida is an Equal Opportunity Employer/Affirmative Action Employer, and does not tolerate discrimination or violence in the workplace.

Candidates requiring a reasonable accommodation, as defined by the Americans with Disabilities Act, must notify the agency hiring authority and/or People First Service Center (1-866-663-4735). Notification to the hiring authority must be made in advance to allow sufficient time to provide the accommodation.

The State of Florida supports a Drug-Free workplace. All employees are subject to reasonable suspicion drug testing in accordance with Section 112.0455, F.S., Drug-Free Workplace Act.

VETERANS’ PREFERENCE.  Pursuant to Chapter 295, Florida Statutes, candidates eligible for Veterans’ Preference will receive preference in employment for Career Service vacancies and are encouraged to apply.  Certain service members may be eligible to receive waivers for postsecondary educational requirements.  Candidates claiming Veterans’ Preference must attach supporting documentation with each submission that includes character of service (for example, DD Form 214 Member Copy #4) along with any other documentation as required by Rule 55A-7, Florida Administrative Code.  Veterans’ Preference documentation requirements are available by clicking here.  All documentation is due by the close of the vacancy announcement.